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There are plenty of articles, books and blog posts on motivation that tell you how to become more motivated. Often, they give tips like „getting more sleep‟ and „introducing new habits slowly‟.


There are plenty of articles, books and blog posts on motivation that tell you how to become more motivated. Often, they give tips like „getting more sleep‟ and „introducing new habits slowly‟. These ideas are all useful to an extent but they ultimately fall short. If you struggle with motivation and can‟t keep yourself focused on new tasks, then a tip like this isn‟t going to transform your ability to focus overnight. And if you struggle to motivate yourself, how are you expected to keep up the changes that lead to greater motivation? It‟s something of a vicious circle don‟t you think? If you really want to see changes, then you need to look a little deeper. You need to focus on the actual neuroscience that underpins our ability to get and stay motivated. In this report, you‟ll learn exactly how motivation actually works on a biologically level and more importantly, you‟ll discover how you can manipulate that process to your own ends…

Introducing the Salience Network What we‟re interested in here is what neuroscientists and psychologists refer to as „attentional control‟ or „executive attention‟. This describes the ability we have to direct our attention and hold it – the control we have over what we choose to focus on and what we choose to ignore. So how does this work? It comes down to several frontal regions within the brain that control this function. Perhaps most notable is the anterior cingulate cortex which has been the result of a fair amount of research.