Build Your Audience
The single most important asset that any business has when it comes to promoting itself online and making profit is its audience. If a business doesn't have an audience...
Building an audience should be the first step for any serious online business.
The objective here is to create an audience that is not only large but also highly targeted and highly engaged. That means that you shouldn’t be interested in just creating the longest possible list of people reading your site, but should instead focus on creating a list of people who are fascinated by everything you say, who hang off of your every word and who are eager to get more of your content in any way possible.